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Introduction to collections, audiences and stories on Europeana.eu

This introductory course helps you to understand how to find collections on Europeana.eu, how collections from institutions across Europe are brought together on the Europeana.eu website, and how you can use collections on Europeana.eu to help you reach a range of different audiences.

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About This Course

This introductory course helps you to understand how to find collections on Europeana.eu, how collections from institutions across Europe are brought together on the Europeana.eu website, and how you can use collections on Europeana.eu to help you reach a range of different audiences. The course will introduce you to Europeana.eu’s target audiences and the editorial formats available to connect with them. At the end of the course you will have created a gallery to share on social media.

This course is self-assessed: you are responsible for ensuring that you have completed a task before moving on. You will receive a certificate of completion at the end.

Who is this course for?

This course is for you if you recognise yourself in one or more of the descriptions below. You are

  • New to Europeana.eu, possibly working for institutions whose digitised collections are available on Europeana.eu.
  • A cultural heritage professional who wants to promote the digitised cultural heritage collections your institution or project has made available via Europeana.eu, using storytelling formats.
  • An academic/researcher who wants to present their research, or working in a university communications team who wants to promote their institution’s collections in the form of an exhibition on Europeana.eu.
  • An educator looking for collections to include in learning scenarios or other educational material.

Learning goals

  • Understand how to find specific collections on Europeana.eu.
  • Understand how collections from different institutions come together on Europeana.eu.
  • Understand who uses Europeana.eu and what they’re looking for.
  • Understand Europeana.eu’s editorial formats.
  • Apply your understanding to produce a list of ideas for editorial stories.
  • Create and share your own gallery on Europeana.eu.
  • If you represent a contributing organisation, use your institution’s Usage Statistics Dashboard to gain insights into how your collections are being accessed.

Requirements

For this course you will need:

  • A computer with a full HD screen resolution, ideally with two monitors - so you can look at the course and the Europeana website side by side. It is not recommended to use a tablet as your second screen because you will need to copy links from one window to another.
  • 90 to 120 minutes of your time in total. The course consists of 3 modules which you do not need to complete in one sitting.

Course Staff

Portrait Beth Daley

Dr Beth Daley, Editorial Adviser

Beth is a cultural and creative writer and Europeana's Editorial Adviser. She works on helping engage a broad range of audiences in Europeana’s work and content. She has a PhD in Creative Writing, runs workshops and has published a novel called ‘Blood and Water'.


Portait Fiona Mowat

Dr Fiona Mowat, Senior Marketing Intelligence Coordinator

Fiona coordinates Europeana’s market intelligence activities (primary and secondary marketing data collection, research and reporting) with cultural heritage organisations and cultural heritage professionals.

Fiona is passionate about culture, data, and the cultural sector. After several years working across various cultural collections and metadata roles, she joined Europeana in 2018 to work in data aggregation, and subsequently as a data analyst in business and marketing intelligence. Fiona has a PhD in Classics from the University of Edinburgh which focuses on Roman funerary archaeology, art and epigraphy - intersecting with data analysis and digital humanities.

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